Duluth Police Department
Parthé Inc. was offered the task of helping the Duluth Police Department with recruitment efforts. Our strategy included updating their logo, creating a brand style guide for future communications, and videos that highlight new recruits, as well as lateral moves within different agencies. We also helped produce some short social media videos that captured some of the community events they participate in.
Saying it was an honor to work with such a great group of dedicated professionals is an understatement. The Duluth Police Department is known as one of the most innovative and community minded departments anywhere in the country, and we are very thankful for being trusted to help grow their numbers while capturing the stories of the people who work tirelessly to help our community!
PROJECT CONCEPT
As part of this initiative, a brand “guide” was developed which included modernizing their logo and colors, the creation of recruitment videos for new recruits and lateral transfers, a recruitment brochure as well as content for ongoing social media messages.
- Modern Logo and Colors
- Recruitment Videos
- Recruitment Brochure
- Ongoing Content for Social Media
Recruitment Videos
Social Media Videos
